Social Media Specialist Wanted

Are you an inbound marketer looking for a place to thrive and grow as a leader? Are you a creative thinker willing to take the initiative to grow a marketing department? Do you love teaching? Castle Media Group, LLC, is a budding media start-up looking for a Social Media Specialist to join our fun, family-style team. We specialize in custom WordPress sites, landing pages, and Facebook advertising. We work primarily with churches, non-profits, authors and small businesses.

Primary Job Functions:

  • Coach clients with regards to social media, including how to:
    • create social media goals for business
    • identify the business’s target audience
    • leverage Facebook, Twitter, & LinkedIn for business
    • blog for business
    • interpret Google Analytics
    • increase traffic to their website through inbound marketing
    • increase search engine optimization
  • Plan and execute an inbound marketing strategy for Castle Media Group, including:
    • blogging
    • posting to Twitter & Facebook
    • managing Facebook Ad Campaigns
    • coming up with new and exciting ideas
  • Woo new leads into new clients
    • Consult with prospective clients about buying services from Castle Media Group
    • Follow up on leads that come in via the website or social media

Primary Job Qualifications:

  • In-depth knowledge of the principles of inbound marketing
  • In-depth use of Twitter, Facebook, & LinkedIn
  • Maintains a blog/website
  • Implements current SEO guidelines on blog/website
  • Keeps up-to-date with social media functions and trends
  • Ability to turn strategic thinking into strategic action steps
  • Excellent teaching skills over the phone and in person
  • Have a can-do, positive attitude
  • Be willing to learn new skills and be mentored
  • Love reading!

Bonus Skills:

  • Bonus: Know WordPress.
  • Double Bonus: Seth Godin Fan.
  • Triple Bonus: Know PHP or WordPress.
  • Uber Bonus: Experience working with authors and non-profits.

This is a full-time position in our Austin-based office. Compensation is based on experience and samples.

If you are interested, please email your resume, written or video cover letter and 3 writing samples to